By Miles Austin, Fill the Funnel Are you using web tools to gauge your competitive position? Do you know how your performance stacks up against your competitors? How often during your week do you find yourself disappointed during a business transaction? Though it is a disturbing statement, execution has become a value-add. It has become [...]

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Use Web Tools to Learn Your Competitive Position
Is Mail The New Email?
By Miles Austin, Fill the Funnel Is Mail the new Email? All of us seek a competitive advantage, a way to stand out from our competitors. Sometimes the way to achieve this goal is to go in the opposite direction of the crowd. It is the opposite from what the crowd is doing. Think about [...]
Why is the Social Graph Vital to B2B Sales Organizations?
By Chad Levitt, New Sales Economy The movement towards social media being the central nervous system for everything is well underway. The social media movement may be in its infancy, but like all growing trends, there will be those that see the light before others and position themselves for success. There will be big winners [...]
Dear Customer, Meet Me On Twitter. Dear Vendor, Why Should I Do That?
By Jonathan Farrington, The JF Consultancy It seems that most of the hype surrounding Sales 2.0 has been generated first by software vendors/social media evangelists and now by salespeople – but what do customers make of it all, has anyone stopped to tell them what’s in it for them? Of course all of these tools [...]
Your “Googleability” Is No Longer Optional
By Paul Castain Right now, as you read this, somebody, somewhere is typing in someone’s name in a search engine. They click search and a life’s work (or lack thereof) unfolds at the speed of light. What if it was your name? Would it represent you in a way that you would be proud or [...]



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